Setting up an e-commerce site the easy way

I came across this site in an article in "Internet Retailer," one of many magazines I subscribe to. In this economy there are plenty of people who want to sell something online, but don't have the time to figure out how to set-up a e-commerce site, not to mention the cost that's involved. I haven't had time to investigate this yet myself, but if you check it out, please let me know what you think of it and if you'd recommend it.

The Social Commerce Store Network - www.cartfly.com
"Cartfly turns the electronic shopping-cart concept on its head."
– Richard Morochove, PC World, January 28, 2008

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